<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Ramp1]]></title><description><![CDATA[ramp1]]></description><link>https://www.ramp1.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Wed, 03 Jun 2026 15:29:34 GMT</lastBuildDate><atom:link href="https://www.ramp1.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Building a Successful Marketing Strategy for Non-Marketers]]></title><description><![CDATA[Creating a marketing strategy can feel overwhelming if you don’t have a background in marketing. Yet, as a small or medium-sized business owner, you need a clear plan to reach your customers and grow your business. The good news is that you don’t have to be a marketing expert to build an effective marketing strategy. With the right approach, you can develop a plan that fits your business goals and budget. A whiteboard with sticky notes showing a basic marketing plan Understand Your Audience...]]></description><link>https://www.ramp1.com/post/building-a-successful-marketing-strategy-for-non-marketers</link><guid isPermaLink="false">6a1601e02a9023e233354c39</guid><pubDate>Tue, 26 May 2026 20:26:43 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/570ec1_a5e8cea716824dc1a07778d4fa7e1b9a~mv2.png/v1/fit/w_1000,h_768,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>vinskyer</dc:creator></item><item><title><![CDATA[Marketing Agency vs. Hiring In-House: The Real Cost Comparison]]></title><description><![CDATA[Marketing strategy documents and laptop on a Canadian office desk The short answer: a single in-house marketing hire in Canada runs $90,000–$110,000 in true first-year cost — for one skill set. Marketing takes at least five. A full-service agency gives you the whole team, no overhead, and no ramp-up time. The question isn't agency vs. employee. It's whether you need a head count, or results. If you're at the point of posting a marketing role, you're probably past the "do we need marketing?"...]]></description><link>https://www.ramp1.com/post/marketing-agency-versus-in-house-teams-analyzing-true-cost-variations</link><guid isPermaLink="false">6a0bea6453de2e844a6f4332</guid><pubDate>Tue, 19 May 2026 04:46:05 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/570ec1_53f557dfa5634cc9a01e9526968d7214~mv2.png/v1/fit/w_1000,h_768,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>vinskyer</dc:creator></item></channel></rss>